So it’s clear who their target market is.Īdditionally, their logo will feature on the Detroit Lions practice jersey during the 2018 preseason as part of the “2018 Detroit Lions Training Camp presented by Rocket Mortgage” sponsorship deal.Īnd they will continue to be the official mortgage lender of the Detroit Lions during the regular NFL season.
Quicken loans vs rocket mortgage movie#
They also became an Official Mortgage Partner of the Los Angeles Rams, and will display in-stadium signage at Rams home games.Īnd their product appeared in the movie Avengers: Infinity War. Their logo will appear on the team’s shorts. Rocket Mortgage also recently became a sponsor for NBA 2K League team Cavs Legion, which is a virtual Esports team owned by the Cleveland Cavaliers. And they might already be the top online mortgage lender thanks to their technology.
That seems hard to believe, but they are one of the nation’s largest mortgage lenders, with ambitions to become the biggest out there. Quicken Loans claims it took more than 500 Detroit-based developers and various other employees some three years “to completely redesign the highly complex mortgage process.” It basically describes any financial company harnessing the power of the Internet to conduct business more efficiently. Short for financial technology, “FinTech” is the latest buzzword taking Silicon Valley by storm. Quicken seems to have taken notice with their latest move, referring to themselves in the press release as the nation’s “leading FinTech mortgage lender.” Most of the startups above consider themselves online mortgage lenders that cut out the middleman (the loan officer), while promising to make home buying or refinancing a lot easier than it has traditionally been. The nascent space is still in its infancy, but there are already multiple players Quicken needs to keep its eye on, including the likes of Better Mortgage, Lenda, Sindeo, SoFi, LendingHome, and many others, some of which are popular with Millennials thanks to offerings like student loan refinances and the like.
Quicken loans vs rocket mortgage full#
Do you know how long it takes for the space shuttle to reach orbit? Apparently it takes just eight minutes, the same amount of time it will take borrowers to get a full mortgage approval online via “ Rocket Mortgage.”Īt least, this is the powerful claim the company is touting via a new online mortgage approval engine that promises to shake up the age-old, and very stale home loan process.